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Salesforce Vs Tableau

Updated: Nov 24, 2022

Salesforce and Tableau are two of the most popular business intelligence (BI) platforms on the market today. They offer a wide range of features and functionality that can help businesses of all sizes make better decisions and improve their operations. So, which one is right for you? In this blog post, we will compare Salesforce and Tableau in terms of pricing, features, scalability, ease of use, and customer support to help you decide.

Introducing Salesforce and Tableau

Salesforce and Tableau are two of the most popular CRM (customer relationship management) and data visualization tools on the market today. Salesforce is a full-featured CRM platform with sales, marketing, customer service, commerce, and more features. Tableau is a data visualization tool that helps users to see and understand data. Both are great tools, but which is right for your business?

Salesforce is a good choice if you need a comprehensive CRM platform to meet your needs. Salesforce has many features, including Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud. It also offers a wide range of integrations, so you can connect Salesforce with other software to create a complete solution for your business. However, Salesforce can be expensive, and learning how to use all the features can be challenging.

Tableau is a good choice if you need a powerful data visualization tool. Tableau can help you to see and understand data in new ways. Tableau is easy to use and offers a wide range of features. However, Tableau is not as comprehensive as Salesforce and doesn't offer many integrations. If you need a complete CRM solution, Salesforce is a better choice. However, if you need a powerful data visualization tool, Tableau is the better choice.

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Salesforce Vs Tableau: Comparison

Comparing Pricing

Salesforce and Tableau are two of the most popular CRM software programs on the market today. Salesforce is a cloud-based solution that offers a wide range of features and customization options. At the same time, Tableau is a more traditional desktop-based program that offers powerful data visualization capabilities. So, which one is right for your business? To help you decide, let's take a closer look at Salesforce and Tableau, comparing pricing, features, and performance.

Salesforce offers many different subscription plans, starting at $25 per user per month for the Sales Cloud Starter plan. The Sales Cloud Professional plan starts at $75 per user per month, while the Sales Cloud Enterprise plan starts at $150 per user per month. In addition, Salesforce also offers many specialized plans for marketing, service, analytics, and more. Prices for these plans start at $50 per user per month.

Tableau offers three main subscription plans: Desktop Professional Edition, Server Standard Edition, and Server Enterprise Edition. Prices start at $70 per user per month for Desktop Professional Edition and go up to $1,500 per user per month for Server Enterprise Edition. In addition, Tableau also offers some different enterprise pricing options for larger businesses.

Comparing pricing between Salesforce and Tableau can be tricky because they offer different plans and options. However, Salesforce generally tends to be more expensive than Tableau, especially if you subscribe to multiple Salesforce plans or add-ons. However, it's important to remember that Salesforce includes many features not available in Tableau (such as sales automation), so it may be worth the extra cost depending on your needs.

Regarding features, both Salesforce and Tableau offer a wide range of capabilities. However, Salesforce has a more comprehensive feature set thanks to its many add-ons and integrations. For example, Salesforce integrates with social media platforms like Twitter and LinkedIn, while Tableau does not. In addition, Salesforce offers features like lead management and email integration that are unavailable in Tableau. As a result, Salesforce is generally considered the more feature-rich platform.

Regarding performance, both Salesforce and Tableau are fast and reliable. However, some users find that Salesforce can be slower than Tableau when working with large datasets or running complex reports. In addition, some users find that Salesforce can be difficult to use due to its complexity. As a result, Tableau is generally considered to be an easier platform to use.

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Comparing Features

Salesforce offers a vast array of features that can be customized to meet the specific needs of your business. The Salesforce platform is designed to help businesses automate their sales processes, making it easier to track leads and manage customer relationships. Salesforce also offers a powerful customer service management tool, which can be used to track customer queries and manage support tickets. In addition, Salesforce's marketing automation tool helps businesses to automate their marketing campaigns, making it easier to target potential customers and measure campaign success.


Tableau is a highly regarded data visualization tool that helps users to discover insights hidden in complex data sets. Tableau's drag-and-drop interface makes it easy to create stunning visualizations from data without any prior experience in data visualization. Tableau also offers a wide range of built-in charts and graphs, which can be customized to meet your specific needs. In addition, Tableau provides APIs that allow developers to embed visualizations into other applications.

Comparing Scalability

Salesforce is an infinitely scalable cloud-based platform. This means that businesses can add or remove users as needed, without affecting performance or functionality. Conversely, Tableau is a desktop-based application that is limited by the number of licenses purchased. While Tableau Server offers some scalability options, it is not as flexible or powerful as Salesforce.

When it comes to scalability, Salesforce is the clear winner. However, Tableau has its own advantages, such as being easier to deploy and being better suited for certain types of data visualization. Ultimately, the best platform for your business will depend on your specific needs and requirements.

Comparing Ease of Use

Salesforce is often considered the more user-friendly platform when comparing ease of use. Salesforce's interface is straightforward and easy to navigate, even for users unfamiliar with CRM or BI software. In contrast, Tableau's interface can be more complicated and confusing for some users. As a result, Salesforce is often the preferred choice for businesses that are looking for CRM or BI software that is easy to use.

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Comparing Customer Support

Salesforce and Tableau are similar in that they have features for tracking customer data, managing customer interactions, and analyzing customer trends. However, they differ in their approach to customer support. Salesforce offers a more traditional approach to customer support, focusing on providing timely responses to customer inquiries and resolving customer issues.

Conversely, Tableau takes a more proactive approach to customer support, offering a range of tools and resources that customers can use to resolve issues independently.

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