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E Commerce

Sell custom all-over print products online ➡️

🎈 Table of contents:
00:00:00 Intro
00:00:30 Selling on marketplaces
00:02:04 Selling personalized designs
00:03:27 Cross-selling
00:04:24 Social media research and content creation

📚 Resources:
📌 How to Design Custom Wall Art:
📌Wall Art products page:
📌 Product Personalization video:
📌Etsy SEO Guide:
📌Keyword research tools:
- Erank:
- Marmalead:
- Printful Keyword Scout:

The market for online wall art is worth billions and it’s only getting bigger.

So, whether you’re a graphic designer, an influencer, a video game streamer, or a film production studio, you can tap into this $13 billion dollar market by selling custom wall art online. From posters and canvases to metal prints and flags, custom print-on-demand wall art is a great way to make money online.

In this video, learn about 4 marketing techniques to help you sell your wall art online.

Selling on a marketplace
Many successful brands that already use ecommerce platforms like Shopify or Squarespace also sell on a marketplace. With Printful you can connect Etsy and Amazon and other marketplaces to sell your products. This is a great way to reach an even wider audience. By offering your products on a marketplace, you can showcase your brand’s quality and value to a larger group of people who are already interested in buying online. Etsy has been the go-to marketplace for custom goods for over 90 million users in 2022. Meanwhile, Amazon has reported having 310 million users. Introducing your products on multiple platforms can help diversify your profit streams. By using a multichannel selling strategy, you avoid relying on just one platform. This will help you reach more potential customers and reduce the risk of being affected by changes on a single platform.

Additionally, using multiple platforms can also give you valuable insights into customer preferences and behavior, which will help you optimize your sales strategy.

Personalized designs
Product personalization is selling products with features that can be edited by your customers. You can offer a personal touch to your wall art products and improve your customer’s experience by offering design options most relevant to them. You can participate in this growing trend by creating new personalized designs or adapting your best-selling designs to have personalized options. According to Deloitte’s research, more than half of consumers are interested in buying personalized products and services. There are different types of personalization options you can offer. You can add customizable text, add an image uploader, or even digitize their photos into an illustration before printing. The key is to find the right balance and offer options that your customers will love. Think about how you can offer personalization to your niche.

Cross-selling is a sales technique that involves encouraging customers to buy related or complementary products in addition to the ones they’re already considering. The goal is to increase the average order value by adding recommendations or suggestions through your customer's shopping journey on your store. Ecommerce retailers on average have seen around 400-900% increase for recommended products in different areas of their online store.

Social media research and creating content
Short-form vertical video content is King on social media and great for selling products. On TikTok for example, 61% of users tend to purchase products advertised by brands. So, I suggest that you start applying your time and resources there.


Printful is the easiest order fulfillment system you'll ever use, free to set up, and with no monthly fees! You sell products on your store, we automatically process and fulfill them when orders come through, and ship them out to your customer. Easy as that!

Master the art of ecommerce:

Printful Ecommerce Integration Tutorials:
Setting up Shop with Printful:
Digital Marketing Techniques:
Ecommerce Tips:
Design, Style & Trends:

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#printful #printondemand #wallart

How to Sell Custom Wall Art with Printful

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